ALTO GLOBAL PROCESSING: Affinity Solutions Launches a Merchant-Centric Group Discount Platform
September 27, 2011 Leave a comment
Affinity Solutions has announced the launch of Spot ON Deals, ‘the first and only merchant-centric daily deals/group discount platform in the marketplace.
“Spot ON Deals improves on popular first generation daily deals programs by allowing participating merchants to target the right customer with the right offer at the right time. Using Affinity’s proprietary ‘Dashboard’ analytics, merchants can use data-driven insights to hone in on key segment and consumer spending trends. Further, Spot ON Deals will enable merchants to track the effectiveness of their offers, while deploying ‘follow-on’ offers to drive repeat purchases, loyalty and customer lifetime value.”
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